SEO Adelaide

Supercharge your business with the SEO Company Adelaide businesses trust for lasting
search engine optimisation results. More leads, more enquiries, more sales.

  • Adelaide SEO consultants, not salespeople
  • No lock in contracts
  • Sustainable SEO Results

The Adelaide SEO Experts

Safari Digital SEO company Adelaide is a progressive digital marketing agency helping Adelaide businesses to grow online with cutting-edge search engine optimisation services. Since 2018, we have focussed exclusively on delivering the best SEO services Adelaide has to offer. We don’t dabble in Social Media Advertising or PPC Marketing Services. We spend 100% of our time, energy, and resources on developing cutting edge SEO strategies that deliver substantial results for our clients.

In 2021, there are hundreds of SEO companies in Adelaide vying for your business. Large, over-staffed digital agencies selling the ‘get rich quick’ dream to businesses across the country. At Safari Digital we don’t employ salespeople and you’ll never have to deal with an account manager. You’ll consult with passionate, highly-skilled SEO professionals that genuinely want to help your business to grow with SEO.

Over the last few years, the search engine ranking formula has changed dramatically. Short-term, quick win strategies that our competitors continue to push to unsuspecting customers are completely obsolete. And yet, we continue to see so many small to medium business owners lose money and resent the SEO industry because of these agencies. At Safari, we are constantly evolving and refining our strategy to ensure we are delivering the best SEO Adelaide has to offer.

Our SEO campaigns are tailored towards delivering a substantial return on investment (ROI) for our clients. Each decision that we make is geared towards delivering an ROI for your business. We are in the business of helping Adelaide businesses to take the next step. If we do not believe that our SEO services are going to help your business to grow in 2021, then we will not take you on as a client – it really is that simple.

Who Is a Good Candidate for SEO Adelaide?

SEO Adelaide services are a good fit for any business or company in Adelaide that is looking to grow their organic search engine traffic. If you have a product or service that you sell in Adelaide, our SEO experts can help you to stand out and reach your target market more efficiently with search engine optimisation.

In general, most businesses in Adelaide can benefit from our specialised SEO Adelaide services. With that said, there are a number of industries that are exceptional candidates for SEO. Some of the industries that can see enormous growth with strategic SEO include the e-commerce, home repairs, multi-site location business, trade services, and engineering service businesses.

Our team of SEO professionals will work with you to identify how your target market is suing organic search. Once we have a comprehensive understanding of how your target market behaves, we can then optimise the off-site and on-site SEO elements that are most important for your online search visibility.

In 2021, there are hundreds of small factors that influence how a website ranks in search engines. The overarching goal is to implement changes that will enhance the on-site user experience, while also ensuring that search engines can easily crawl and index content. Search engine optimisation is about helping search engines to find, interpret, and index content while also providing the best possible experience for users.

The 6 step SEO process

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Why Choose Safari Digital SEO Company Adelaide?

Safari Digital is a result-driven SEO Agency in Adelaide. We use competitor information, performance data, and time-tested SEO strategies to make informed SEO decisions for your business. With more than 200 ranking factors, it makes sense to work with a digital agency that specialises in search engine optimisation SEO.

Our team of Adelaide SEO consultants understand the nuances of ranking your website at the top of Google. To make the right decisions, we use performance data, competitor research, and proven SEO strategies. We don’t need to reinvent the wheel; we need to understand what your strongest competitor is doing and create a plan that will beat them.

We don’t do ‘SEO Hacks’ or quick fixes. Working with Safari SEO Company Adelaide means partnering with the best SEO Consultant Adelaide has to offer. We won’t pass you between account managers or make you feel like another number on the books. We work with a small number of clients so that we can give your business the time and attention that it deserves. Our approach to SEO means constantly refining and fine-tuning your business for maximum ROI.

Liam Ridings - Safari Digital SEO Director

3 Qualities of the Best SEO in Adelaide

If you are looking to find the best SEO company Adelaide has to offer, you’ll need to do your homework first. Before you take the plunge, here are three essential qualities that you need to be looking for when selecting the best SEO for your business.

1. They Know How to Rank their Own Website

If they can’t rank their own website, then how do you expect them to rank your website? One of the hallmarks of a good Adelaide SEO provider is their ability to rank their website for competitive key terms. If you are selecting an SEO company in Adelaide, that means ranking for relevant search terms such as ‘SEO Adelaide’.

Before speaking to an SEO provider, do a bit of background research to check whether they are ranking for keywords that are relevant to their industry. For us at Safari Digital, that means ranking for ‘SEO Agency Australia’, ‘SEO Brisbane’, and ‘SEO Sydney’, just to name a few.

It should go without saying, but if they are trying to sell their SEO services through Google Ads or social media, that could be red flags. Just because they are good at paid online marketing doesn’t mean that they are going to be any good at SEO. The truth is search engine optimisation is (by far) the most complex part of digital marketing. So you want to make sure that you are choosing an SEO provider that knows how to get results.

iphone with SEO analytics on the screen
Desktop computer displaying Ahrefs SEO data

2. They Provide Realistic Timelines and Expectations

There is no such thing as guaranteed SEO services. We write extensively about the pitfalls of such services right here if you’re interested. Adelaide SEO companies that are offering ranking guarantees should be given a wide berth. SEO is a long-term strategy; any company working against the clock to deliver results within 60-days or not get paid does not have your long-term success in mind.

With that said, your SEO provider should be able to provide you with a realistic timeline of when you can expect to see results. Metrics such as website age, domain rating and domain authority, competition in the market, and many other factors mean that we can give you an accurate assessment of timelines.

3. They Have Real Reviews from Happy Clients

Have you seen those Adelaide marketing companies with 300-400 reviews? It’s laughable. We can tell you just how hard it is to get one or two people to leave a review – even when you deliver a 2,300% year on year increase in traffic! So agencies are loading up their Google My Business profiles with fake reviews from 1 review profiles to bamboozle unsuspecting customers.

Be wary of marketing agencies in Adelaide claiming to have 300+ reviews. It often means that they are going to great length to bury the real, one-star reviews that the business has received.

At Safari Digital, we are proud to have 20+ reviews from happy clients right around the country. Real clients that had positive experiences with Safari. It may not be the 300+ reviews of some agencies, but you can be sure that all of them are real people that were tickled pink with our services.

Ahrefs chart with SEO review from client

Our Approach to SEO

We use data-driven SEO techniques to deliver highly-motivated leads straight to your website

Frequently Asked Questions

We Utilise the Best SEO Tools & Systems

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Google Analytics Trained SEO Agency

Our Blueprint for SEO Adelaide Success

By now, you should have gathered that SEO is a highly effective method for driving organic traffic to your website and increase the quality of leads that you are getting. By working with Safari Digital for your SEO in Adelaide, you will attract relevant, high-converting visitors who are genuinely interested in your company, your product and your services. We do the heavy lifting to find out exactly what your customers are searching for when they are ready to make a purchase. In doing so, we can put your business in front of them at just the right moment.

We want to make sure your success in the search engine results pages long after you have finished working with us. We will create a blueprint for the online success of your company by implementing an onsite SEO structure that can continue to scale as your business grows. We’re completely transparent with everything we do. We aim to empower you with the tools that you need to succeed.

On-Page SEO

On-Page SEO involves optimising elements of your website to improve your organic search visibility. In the simplest terms, on-page SEO strategy is a process that involves different fine-tuning characteristics of your website so that search engines can easily crawl and interpret the content and information structure. As an SEO Agency in Adelaide, it’s our job to produce content that allows search bots to crawl and understand your website. At the same time, it’s essential to create content that users genuinely want to read. There is no point creating on-page SEO rich content that is easy for search bots to crawl but intolerable for users to read.

Before we look at how we can improve your search engine presence off the page, we start by implementing the onsite content that will form the foundation of your search engine optimisation SEO campaign on-page.

Website Content

Written content plays a critical role in how your website ranks. A study conducted in 2016 by Backlinkio uncovered that the average page 1 result on Google is 1890 words in length. For sites with dozens, hundreds, or even thousands of landing pages, it may seem like a daunting prospect creating so much content to get to page one of Google. As Adelaide SEO specialists, we understand how to get the most out of your content. We’ll work with your business to develop transferrable content that is used across multiple landing pages without losing ranking (or not being indexed at all) because of duplicate content. We’ll work to create a sustainable SEO structure that you can scale out use as your business grows and expands.

Page Titles

Page Titles are one of the most reliable relevancy signals for search engines. The title tag should give an accurate, keyword specific summation of what users can expect to find on the page. In addition to being one of the most important onsite ranking factors, page titles also affect what your page looks like in the search engine results pages which can dramatically impact click-through rate (CTR) and conversion rate – irrespective of whether you are on the first page of Google or not.

Customised Meta Descriptions

Contrary to popular belief, meta descriptions do not play any role in the search engine ranking algorithm. Google revealed way back in 2009 that Meta descriptions are not actually part of their rankings algorithm, and that has not changed since.

Even though meta descriptions do not directly impact where your pages appear in the search engine results does not mean they aren’t necessary. Creating an engaging meta description is essential for improving the click-through rate for your website. We’ve worked with Adelaide businesses in the past who have seen a dramatic increase in click-through rate just like tweaking them meta descriptions.

Improve Local SEO

You don’t have to rank for the highest volume search terms to achieve lots of meaningful website traffic. A lot of the big players in your niche will focus on national keywords which do not convert anywhere near as well as local highly targeted keywords. For instance, the page that you are on at the moment has been created for the search term SEO Adelaide, rather than focusing on “SEO”, which has a higher search volume. The reason for this is that SEO Adelaide has a much higher conversion rate than broad term phrases related to the topic of search engine optimisation. By using your city name and the names of your serviced areas in your content, you can dramatically improve your local visibility and drive highly-motivated customers to your store. Just because you don’t have a physical location doesn’t mean that the principles of local SEO are not relevant to you.

Internal Linking Structure

Did you know that you can use internal links to create a hierarchy for your content? If you’ve conducted a bit of research about search engine optimisation, you will probably find countless resources are talking about links or ‘backlinks’. Backlinks are external links that link back to your website and are one of the most important off-page ranking signals. But did you also know that Internal Linking is a highly effective way to communicate page value with Google and other search engines. We’ll create an internal linking structure for your website that ensures search engine robots bots know what your most important content is. Internal linking is an underrated and highly effective method to increase your organic search visibility.

Off Site SEO Work

A lot can be derived from the name itself, off-site SEO or off-page SEO as it is sometimes referred to refers to the external factors that affect your search engine rankings visibility. Google uses more than 200 elements to determine its search engine rankings algorithm, optimising your website for off-site SEO involves creating a profile for your website that improves its popularity, trustworthiness, and relevance. Think of off page SEO as a vote of confidence from other web users.

Optimise Your Google My Business

Have you set up your Google my business account yet? Google My Business lets you claim your business listing and control how it appears on Google. In essence, Google my business is the most popular crowdsourced review platform on the internet. Google uses its reach and popularity to take over from where sites like TripAdvisor and Yelp left off. Keeping your Google My Business listing up-to-date is a crucial aspect of controlling your local visibility and your local SEO efforts. Businesses which are active and trustworthy have a much higher click-through rate and will benefit from increased local visibility. Think of Google my business as the most important citation’s that you can get.

Targeted Business Citations

Contrary to what some SEO professionals may say, business citations still play an essential role in exposing your business to new customers and giving your website a healthy link diversity. Gaining business citations isn’t about submitting your business to as many directories as we can find. As a dedicated SEO Agency in Adelaide, we know which directories are going to be beneficial for your website depending on your product or service offering. We don’t randomly add your business to every directory we can find, we focus on ones that are going to improve your reputation and search visibility.

Link Building Foundations

This step is especially crucial for a business that has never worked with an Adelaide SEO Specialist in the past. We’ll work with your business to create a foundation of links that will vastly improve your search visibility. To win the trust of Google and improve your organic visibility, you need to have a wide range of links from different sites. The initial stage of link building that we complete for our Adelaide clients is about creating a broad range of connections that increase the number of mentions of your business around the web.

Premium Quality Link Building

Creating high-quality links for your website is the final stage of every SEO campaign that we undertake. We work with influences and bloggers in your industry to develop premium-quality guest posts that give you highly relevant backlinks that will supercharge your SEO efforts. Our premium link building SEO service takes care of everything from writing the post and reaching out to bloggers, to make sure that a link is placed back to your website and indexed. Creating high-quality backlinks for your website is not a one-time thing. It’s essential to maintain this process over months to maintain and natural link profile for your website.

How Adelaide SEO Can Help Your Business

We will work with your business to dramatically improve your organic search visibility. You don’t need to be #1 for every keyword in your niche; you just need to rank well the right ones. Our search engine optimisation services are about identifying what your leads are looking for when they search Google and ensuring your business shows up at the right time. We’re here to get results that you could have only dreamed about. 

Search engine optimisation is a repeatable process that can be applied to different websites across different niches. We have proven results across a wide range of niches. It doesn’t matter if you’re in service or product-based industry, if you are looking to improve the Google search visibility of your Adelaide based business, then contact us at Safari Digital SEO Adelaide for a customised SEO strategy. We are a small but powerful team of the best SEO experts invested in seeing our clients succeed on the first page of Google.

Contact us today on (02) 8006 9002 or head to the contact page to arrange your consultation with an SEO professional.

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