Not Your Typical Melbourne SEO Agency
We’re here to change the way you think about SEO
It’s no secret that finding a trustworthy and reliable digital marketing agency is hard work. In particular, finding the best SEO services Melbourne has to offer that can deliver on their “first-page results” promise can seem like an insurmountable task. In an industry that is built on everyone claiming to have the secret recipe for SEO success, how do you find an agency that actually knows what they’re doing?
Safari Digital is unlike any digital marketing agency you have worked with. For starters, we don’t claim to be the best at Facebook advertising, social media branding or Google AdWords. We focus exclusively on being the best SEO company Melbourne has to offer.
Our approach to Search Engine Optimisation has been refined over years of experience. With every business that we work with, we continue to learn and evolve. There are over 200 factors influencing Google’s search algorithm and they’re constantly changing. With so many elements at play, it makes sense to work with a dedicated Melbourne SEO agency who live and breathe search engine optimisation.
We’re an ROI driven SEO Melbourne company. In terms of digital marketing, we believe that online traffic without conversion is meaningless. Our SEO campaigns are about finding your target market and putting your business in front of them at the right time.
Why Choose Safari for SEO Melbourne?
Safari Digital is an ROI-centric Melbourne SEO agency that leverages a wealth of performance data, competitor research, and years of experience to create SEO strategies that facilitate growth. In simple terms, we’ve been doing this for a long time and we know what it takes to generate organic traffic, leads, and sales for your business with search engine optimisation.
We combine proven methodology with cutting-edge technology and passionate SEO Melbourne Experts. We don’t hide behind account managers, exaggerated traffic projections or theoretical improvements. We’re a Melbourne SEO Company that deals in facts, figures, and ROI. We’re motivated by helping businesses reach heights that they didn’t know were possible.
Working with Safari Digital SEO means you’ll gain all of the benefits of an in-house SEO consultant without, without the pitfalls and financial responsibility of a dedicated in-house SEO team. Safari Digital can work separately or collaboratively with your internal digital marketing team to set goals and implement organic marketing initiatives. Each step of our digital marketing strategy is backed by time-tested data, sorted, and implemented to benefit your business.
Our SEO Melbourne Strategy
We use proven SEO techniques to drive highly-motivated leads straight to your front door.
Start Your Free Consultation
Use the contact form below to schedule an initial consultation with Safari Digital SEO. We’ll examine your current position and show you exactly how we can get you to where you want to be with a customised SEO campaign.
About SEO Melbourne Services
Cutting Edge SEO Melbourne Strategies
SEO services are the most powerful way to improve your website visibility in Melbourne, Victoria. Safari Digital SEO Agency is a dedicated SEO company helping businesses to reach new customers and acquire valuable leads that drive meaningful traffic to your website.
By finding this web page, you are experiencing the power of search engine optimisation first-hand. You found us because of a Google search – the same way you want clients to reach you.
Ranking for “SEO Melbourne” is amongst the most challenging keywords in the country. Think about it; all of our rivals are SEO specialists and competing SEO agencies who are all competing for your business. If we can rank Safari Digital SEO agency at the top of the SEO results in the most competitive industry in the country, just think what our SEO experts can do for your business.
If you want to outperform your competitors, it makes sense to work with an SEO company who understands the ranking factors behind your current search position. We are a dedicated SEO agency working solely with companies who want to increase their organic visibility. We have partnered with companies across a wide variety of niches, and we understand the recipe for more organic traffic, for what each business needs.
We fill all of our time monitoring changes to search engines, keeping up with the newest algorithm developments, and staying on top of the SERPs. Unlike our competitors who offer a smorgasbord of social media and digital marketing services, we focus singularly on SEO. We don’t do social media, we don’t do PPC. We do SEO, and we do it really well.
Depending on your business, there are hundreds (or thousands) of companies all fighting for that number one spot on Google. If you’ve seen a rival who is continually appearing on page 1 for lucrative search terms for your industry, there is a good chance they worked with an SEO company or digital marketing agency at some point in the life of their website. That suggests that they have implemented SEO strategies that have assisted them in getting to where they are. If you want to catch and pass them, you need to partner with the best SEO experts who know why that business is ahead of you and what you need to bridge the gap.
Google is continuously browsing pages and refreshing rankings to deliver content that best serves the need of its users. If you can show that your site features more relevant information that reflects the principles of SEO marketing — then you can outrank them.
If you have been looking for a way to improve your online visibility, partnering with a specialised SEO company like Safari Digital is a step in the right direction. Every cent that you invest in SEO companies is strengthening your business for the future. Unlike Pay Per Click (PPC) advertising strategies through Google AdWords or social media channels, the benefits that you gain from working with an experienced SEO specialist will continue to help your business for years following your last invoice.
SEO marketing is different from conventional advertising models. Rather than reaching out to clients at a time when they’re not interested in your product or service, organic search marketing reaches buyers at the time when they are looking to read more about your goods or service. As a result, the conversion rate from search traffic is significantly higher and considerably more lucrative than traffic that comes from outreach marketing strategies.
At Safari Digital, we focus on implementing white hat SEO strategies that will increase your search visibility for years to come. We aim to create a sustainable and scalable framework that will proceed to serve your company for years after you have paid your final bill.
Melbourne is an exceptionally competitive market. To reach the top of the SEO results, we first need to assess your competition. Unlike other SEO companies, our SEO experts don’t focus on taking you to the top of Google for arbitrary keywords so that will look good at the end of the month report. We want to get your company to page one for phrases that are going to develop your business. The success of our SEO services is marked by how much we can improve your overall bottom line.
What Do SEO Melbourne Services Involve?
The most important thing to know about SEO in Melbourne VIC is that it is changing all the time. Nothing is ever where you left it, and it’s important to continuously tweak and improve your site to stay ahead of the competition. SEO is continually changing, as a dedicated team of experts; it’s our job to know where the Google algorithm is headed and perform adjustments for your website that are going to increase your organic search visibility.
The most recent SEO stats reveal that on-page keyword use remains the most critical on-site ranking factor. That means if you want to appear at the top of Google, it’s imperative to carry out meticulous keyword research and execute the findings across relevant web pages. It’s essential to recognise keyword intent, difficulty, search trends, and to perform a competitor keyword analysis to know what the most valuable keywords are going to be for your company.
We Deliver Long-Lasting SEO Results
Our goal is to help you to attract high-converting, relevant, and lucrative visitors that are genuinely interested in your offerings as a business. Our SEO strategy and campaigns focus on securing your future success long term; long after you have stopped working with us. The Safari Digital SEO agency will design a plan for your journey and develop an on-site structure that you can continue to tweak and scale as your business expands.
On-site SEO involves optimising the on-page components of your website to improve organic search visibility. In the most simplistic terms, on-site SEO is a method whereby we will fine-tune all of the on-page parts that affect the way that Google crawls and understands content and data on the page. It’s our job to create content that search bots can crawl and easily read. In addition to creating content that search bots can easily crawl, we also provide content that engages users.
On-site optimisation is the first step in every campaign. Before we begin to look at ways that we can optimise your online presence and visibility with off-page tweaks, we start by creating a framework for your website by preparing all of the on-page elements.
The quality and quantity of content on your site play a vital role in the way that your site stands in the SERPs. The most recent data reveals that the average length of content for pages that appear on the first page of Google is almost 1,900 words. For sites with hundreds (or thousands) of webpages, the task of generating that much content is frightening. As SEO specialists, it is our responsibility to get the most out of your content and guide you in creating scalable content.
Optimise Page Titles
Page titles (or titles tags) are amongst the most important ranking factors. Page titles must describe the purpose and content of your pages. Page titles must convey an accurate description of what is on each webpage while using your most important keywords. In addition to being an essential on-site ranking factor, page titles also play a meaningful role in the way that your website performs in the SEO results pages. Page titles can have a significant influence on how many users click through to your site.
Contrary to popular opinion, meta descriptions don’t immediately impact your search rankings. In 2009, Google confirmed that they don’t include meta descriptions as a ranking determinant. Despite that, meta descriptions still play an indispensable role in transferring users from Google onto your site. While many SEO agencies don’t bother, we highly recommend optimising your meta descriptions for users. Just because meta descriptions do not instantly change where your website appears in the search engine rankings doesn’t mean that they don’t have a significant impact on how many users click through to your site.
Local SEO Strategy
Local SEO is one of the most powerful ways to attract highly-motivated leads to your website. For small to medium business, local SEO is an opportunity to take control of your local visibility and become immediately competitive within your area and niche. Local SEO Melbourne campaigns are our bread and butter. We love doing them because they generate insane ROI for our clients and turn small businesses into major local influencers in a relatively short amount of time.
Internal Linking Structure
For business owners that have partnered with an SEO consultant or SEO companies in the past or you have some knowledge working with SEO, then you understand that backlinks play an indispensable role in the way that your site shows up in Google. But did you know that you can use internal links (links between pages on your website) to create a hierarchy that can improve the way that search bots interpret and crawl your site?
We highly recommend creating an internal linking structure for your site that will guarantee crawling robots know what the essential content on your website is. Interlinking is an effective way to improve your search visibility and indexation rate – At Safari, we optimise your internal link structure for the best SEO result.
Off-site SEO refers to everything that happens off your site that can affect your online presence and visibility. Google uses hundreds of different ranking factors when determining where websites will show up in the SEO results, optimising your site for off-site search means building an online presence for your website that will increase its authority, relevance, and reputation.
Off-Site Link Building
If you’ve worked with an SEO company before, you’ve probably heard of backlinks. Backlinks are essential for your online visibility. The most recent information implies that backlinks account for around 50% of where your website shows up on Google. We will help your website attain relevant, authoritative backlinks that vastly enhance your organic visibility and overall trustworthiness in the eyes of Google.
Google My Business (GMB) Management & Optimisation
Now more than ever, your Google My Business listing plays an essential role in how your site performs in local SEO results. Google My Business (GMB) picks up from where successful crowdsource review websites like Yelp left off. As an SEO agency, we prioritise getting your GMB listing perfect – optimising your GMB listing is a significant aspect in controlling your local visibility. In 2020, many SEO companies will agree that Google My Business is the most crucial citation that your business can receive.
SEO Builds Melbourne Businesses
For each SEO Melbourne campaign that we undertake, our mission remains the same — to enhance visibility and skyrocket the quantity and quality of leads that our clients’ website receives.
SEO is a complex process. Every client that we work with is unique; however, the search principles remain consistent. Irrespective of your niche or business type, if you’re looking for a way to improve your local or national search visibility, then get in touch.
Call us on (02) 8006 9002 or fill in your details on the contact page to arrange your consultation.
Get in Touch
What are you waiting for? Our team is ready to work with you to create a custom SEO strategy that will inundate your business with high-converting leads.