Local SEO Services

Capture more leads and win more business in 2024 with a local SEO strategy from Australia’s highest-ranking SEO Agency – Safari Digital. Whether you’re a small business that wants to capture more of your local market, or you’re a multi-location business that is looking for a city, state, or nationwide presence – our localised SEO solutions can make it happen.

  • Comprehensive market analysis and insights

  • Tailored solutions – no cookie cutter methods

  • Transparent pricing and honest advice

Local SEO Services That Convert

Local SEO is designed to put your business on the map in your area and ensure that customers can find you when they are in your neighbourhood. Our local search engine optimisation strategies are customised so that your business appears in front of highly motivated customers at just the right moment.

In 2024, 46% of all searches feature a local intent and almost 97% of consumers will conduct an online search to find a business in their area. Want to know the best part? Local SEO conversion rates are through the roof. Compared to traditional searches which may convert at 3-5%, local searches convert at 28%! More than 1 in 4 customers that find a business using localised search intent will make a purchase.

We are a specialist search engine optimisation agency. That means that we spend 100% of our time, effort, and resources on understanding the intricacies of SEO and how they apply to our clients. We don’t do Google Ads and we are useless at social media marketing – and that’s a good thing. Because we spend all of our time perfecting SEO to ensure that we implement strategies that make a tangible difference to your bottom line.

We hone our expertise to ensure that your business will stay one step ahead of the competition in your city, town, or region. Wondering how we can help your business to appear at the top of the search results for the search terms that matter most? Find out more about our local SEO strategy below to see if your business is the right fit!

What is Local SEO?

Local SEO or local search engine optimisation is about improving the visibility of your website for a specific location or area. It applies the same principles of regular SEO (on-site, off-site, content, links), but it applies them to users in a specific service area.

Local SEO is ideal for businesses that want to target users in a predefined service area. Whether that’s because you’re a plumber or roofer that can only service users in a specific area of the city, or because you’re a bricks and mortar business that wants to attract users to your store front – the principles are the same.

Local search engine optimisation is more effective now than ever before. Given that more than half of all searches come from mobile devices and Google personalises results based on the location of the users, it’s essential for businesses to consider location-centric keywords in their SEO.

We work with small and large clients to understand where their target audience is located and make strategic decisions based on this data. Local search marketing isn’t about reaching the most customers, it’s about reaching the right customers more effectively and efficiently.

Local SEO services
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Why is Local SEO Important?

Want to get your local business in front of highly motivated, potential customers in your area? Local SEO is the digital marketing medium that you have been searching for. At Safari Digital, we love doing local SEO for one very good reason – because conversion rates are through the roof. More so than any other facet of online marketing, local services have the potential to completely transform your business.

It’s simple, users turn to Google (and other searches engines) to find businesses in their area. Businesses that don’t have an SEO strategy in place are missing out on the opportunity to capture valuable leads in their area. If you want to drive local consumers to your business, you need to have a localised search marketing plan in place.

At Safari Digital, we are an SEO company helping small to medium business to grow with laser-targeted local strategies. We offer complete SEO for companies of all sizes, but we love to do local SEO for one really good reason – they deliver a ridiculous ROI for our clients. We have tried and tested methods for turning humble small businesses into successful small businesses that dominate their area.

If your business does not have a local SEO strategy in place, you could be missing out on valuable, free traffic from Google.

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Ready to see what SEO can do for your business? Use the contact button below to book your Free SEO Consultation today.

Our Approach to Local SEO Services

Frequently Asked Questions

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14 Essential Local SEO Statistics

  1. 46% of all Google searches feature a local intent
  2. 97% of users will conduct an online search to find a local business
  3. 28% of all online searches are followed by a purchase
  4. 78% of local searches from a mobile device will result in an offline (in-store) purchase
  5. 70% of consumers will visit a store based on information they find online
  6. 4% of all organic clicks go to the first position for local business searches
  7. Near me searches have increased by 136% over the last 3 years
  8. More than 50% of searches that feature a “near me” phrase will result in the user visiting the store.
  9. 62% of users said that they would not visit a physical store or location if they could not find it online.
  10. 88% of customers will check online reviews before making a purchase
  11. 86% of customers use google maps to locate local business name, address, phone numbers
  12. 32% of all mobile searches are related to a location
  13. 29% of people will use Google to find a local business at least once per week
  14. 56% of local businesses have not claimed (and do not manage) their own Google My Business (GMB) profile.
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SEO Backed by the Best Tools & Systems

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Our Blueprint for Local SEO Success

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What are you waiting for? Our team is ready to work with you to create a custom SEO strategy that will inundate your business with high-converting leads.

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