SEO Perth

Skyrocket your organic search visibility in 2024 with Australia’s fastest growing SEO Agency and 2023 AFR Fast Starters, Safari Digital.

Whether you’re a small business in Fremantle or an international company in Subiaco, our SEO consultants can help you to win more traffic, more leads, and more enquiries for your business.

Award Winning SEO Agency Perth

SEO Perth Experts

ROI-first SEO services Perth businesses can rely on for lasting organic search visibility, that’s the Safari Digital difference. Over the last three years, we’ve helped more than 200 Australian businesses across dozens of niches to achieve an average 12-month organic traffic growth rate of 189%. In that time, we’ve become Australia’s fastest growing SEO Agency and featured claimed our spot on the AFR Fast Starters for 2023 amongst Australia’s fasted growing companies.

At Safari Digital, we know that the SEO landscape in Perth is badly overcrowded with ‘guru’s and ‘experts’ claiming to have the secret formula for SEO success. With so many experts claiming to have a key to overnight rankings, how can you find an agency that is worth your time and money?

Safari Digital is a small, dedicated team of SEO experts. We don’t do Google Ads, Facebook Ads, or any other kind of marketing. Instead, we spend 100% of our time, energy and focus on delivering the best SEO in Perth.

Just like Google’s search ranking algorithm is constantly changing, so is the way that we implement search engine optimisation best practices. We are constantly learning, testing, and updating our approach to ensure that our client’s continuing to rank for the most competitive search terms in their niche. With so many factors at play, our SEO Perth specialists take a considered approach to ensure that we are providing the best value and most impactful SEO strategies in Western Australia.

The Importance of SEO for Your Business

Visibility and Rankings

The most immediate and noticeable result of implementing an SEO strategy is an increase in rankings and visibility for valuable, relevant search phrases and keywords. Improved SEO rankings and visibility directly correlate to more clicks and more website traffic for your business. With more than 99% of all organic search clicks going to businesses that rank on the first page, it’s essential that you have a Perth SEO strategy in place.

SEO Rankings
SEO Trust

Increase Trust

SEO builds trust and credibility for any business. Organic search visibility isn’t easy, and it doesn’t happen overnight which means that only the most trustworthy companies rank at the top of the search results. Unlike paid marketing channels, the barrier to SEO success is high, which means that consumers have a higher level of trust with the organic listings. With the latest data revealing that more than 70% of users ignore paid listings in favour of the organic results, SEO in Perth is non-negotiable.

Improve User Experience

One of the main goals of search engine optimisation is to improve the user experience and better understand your customers. Key processes such as keyword research, competitor insights, and a comprehensive market overview provide insights into your customers that (in most cases) you don’t already have. By understanding how your customers are searching for your products or services, as well as their pain points and the questions that they are asking through their buying journey, businesses can make better marketing decisions.

Improve user experience with SEO
Consistent SEO Results

Consistent Organic Traffic

Organic traffic provides a consistent, predictable source of traffic for your website. Unlike ads which disappear when you don’t pay, SEO continues to provide value and deliver traffic throughout the day. SEO Perth ensures that your customers can find you at all hours of the day and means that you don’t miss sales opportunities. Consistent traffic and organic visibility directly results in more enquiries, leads, and transactions for your business.

Cost Effective and Scalable

Working with the best SEO agency Perth has to offer isn’t free, but it’s still one of the best investments that you can make in your business. For most businesses that invest in search engine optimisation marketing, it becomes the primary source of traffic and leads. Compared to traditional marketing or other online marketing channels, SEO provides a scalable, long-term solution engineered to reduce your reliance on paid marketing channels and provide sustainable, long-term leads.

Cost Effective SEO Perth
Increase SEO Conversion Rate

More Conversions and Revenue

SEO isn’t just about driving traffic to your website; it’s about aligning that traffic with your business goals and key performance indicators (KPIs) for growth. Whether that means more phone calls, online enquiries, sales, or visitors to your bricks and mortar business, our Perth SEO company identifies how your target audience uses search and leveraging this information to drive conversions and increase your bottom line.

Long Term Growth Strategy

SEO is a long-term investment in the success of your business. We get it, if you’re starting a business on a shoestring budget or you’re looking for immediate results, then SEO may not be appealing. But for businesses that are invested in driving profits, leads, and capturing market share, SEO is a proven long-term investment in your brand and your success. SEO Perth rewards consistency, so businesses that are prepared to make a long-term investment in their success are the most likely to see sustainable growth.

Long Term Perth SEO Results

Leading SEO Agency Perth

Why Choose Safari Digital?

Safari Digital is a Perth SEO Agency that is driven by ROI – not theoretical improvements to your market share, domain rating, or any other third-party ranking. As a business, we know that phone calls, qualified leads, and conversions are the lifeblood of your business. As such, we don’t get caught up in the same minutia as other SEO professionals, we focus on improving your rankings for revenue-generating search terms that will improve your bottom line.

Unlike other Digital Marketing Agencies in Perth, we don’t offer every online marketing service under the sun. Search engine optimisation is complex and requires our undivided attention to stay at the top of the game. For the same reason that you found us while looking for SEO in Perth, we know how to identify and rank for search terms that are relevant for our clients.

Working with Safari Digital means you’ll gain all of the benefits of an in-house SEO specialist, without the burden of a dedicated in-house team. We can work independently or collaboratively with your digital marketing team and your business to set goals and implement organic marketing initiatives. Each step of our SEO process is backed by time-tested data, sorted, and implemented to benefit your business.

SEO Perth Consultant

The Blueprint for SEO Perth

Benefits of SEO

  • Drive quality site traffic
  • Generate relevant leads
  • Improve conversion & boost sales
  • Boost credibility & trust
  • Grow topical authority & brand awareness
  • Sustainable, long-term website traffic
  • Reduce reliance on PPC marketing

The SEO Process

  • Initial consultation
  • Website audit & proposal
  • Implement technical fixes
  • Implement on-site improvements
  • On-page strategy roll-out
  • Link building
  • Reporting, tracking, improvement

Value of SEO Partnerships

  • Work with SEO experts
  • Avoid common SEO mistakes
  • Take the guess work out of SEO
  • Free up your internal resources
  • Scalable SEO plans & strategies
  • Leverage SEO agency resources
  • Access leading tools & reporting

What You’ll Get

  • Market analysis & insights
  • Competitor research & insights
  • On-page SEO services
  • Off-page SEO services
  • Technical SEO enhancements
  • Basic website maintenance
  • Live reporting & tracking

Local Perth SEO Consultants

Our Proven SEO Strategy

We use proven strategies to drive highly-motivated leads straight to your website.

A Unique Approach to SEO in Perth

There are countless SEO providers all claiming to be the best SEO company Perth has to offer. Like any professional services industry, there are some genuine, knowledgeable SEO consultants, and there are some not-so-good ones. Here are a five good reasons we consider ourselves at the top of the SEO industry in Perth Western Australia.

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Ready to talk about your SEO for Your Business? Book your FREE consultation today!

SEO Perth FAQs – answered

On Site SEO Strategy

The On-page SEO process involves optimising the on-site elements of your website to improve organic search visibility and website traffic. In the simplest terms,  onsite SEO involves fine-tuning all of the on-page elements that affect the way that search engines crawl and interpret content and information on the page.

On-Site SEO Perth

Google utilises an internal, automated ranking system to ensure that original, helpful content that is created for people appears at the top of the search results. As SEO specialists, it’s our job to understand what your target market is looking for, and how we can create valuable content that increases your trust and ensures we’re delivering authoritative content.

Creating high quality content for SEO means creating content for a specific audience that showcases topical expertise, is credible and trustworthy, and meets the desires of your target audience. We use keyword research tools and market insights to understand what your target audience is looking for, and how we can use high quality content to provide the best search engine experience for users.

Keyword research is the most important step in delivering effective SEO services.

Your Keyword selection, targeting, and strategy play an indispensable role in the way that your site appears in the Google search result pages. Before we can create the best possible on page optimisation for your Perth business, we first need to understand which keywords are going to drive your online presence, improve organic visibility, and lead to sustainable search engine ranking improvements.

When it comes to choosing the right set of keywords to target for your SEO campaign, there’s one simple thing that our Perth SEO team knows from experience – your digital marketing success (particularly in SEO) is contingent on your ability to step away from the role of a business owner and enter the mindset of your target audience.

Our initial goal planning session will include high-touch interaction between you (the client) and our Perth search engine optimisation team to ensure that we know your business goals, how you observe the difficulties for building organic traffic in your specific market. Your initial planning and strategy session will enable us to expose on-page deficiencies from local search all the way through to larger, national-level search terms.

Technical SEO refers to the process of improving technical aspects of a site that will improve performance and search rankings. Technical search engine optimisation strategies focus on making a website easy to crawl, fast to load, and easy to navigate. Some of the most important technical aspects that we address include:

  • Page load time optimisation
  • Hosting review (local servers, fast loading time)
  • Sitemap & Robots.txt file review
  • Broken page scan (3XX & 4XX code review)
  • Onsite duplicate content issues
  • Website crawlability testing
  • Structured data testing and review

Page speed or page load time measures how fast a web page loads for users. For SEO, a fast page load time and overall fast website play an essential role in SEO performance.

Google (and other search engines) continue to lament the importance of a fast online experience for users. The official cut-off time for page speed is 3-seconds according to Google, which means that load times beyond this time may not perform as well in Google’s organic search results.

Google provides guidance and tools such as the page speed insights report which our SEO experts use to guide page speed and on-site user experience decisions.

Page titles or title tags are an essential on-site ranking factor for SEO performance. To put it simply, page titles should clearly communicate the purpose and contents of your webpages.

Your title tag needs to convey an accurate picture of what is on your webpage using your most important keywords for that page. In addition to being one of the most critical onsite ranking factors, title tags also play a big role in the way that your website appears in the search results which can have a big impact on how many users click through to your website.

Our copywriters and SEO consultants will work together to create captivating headlines that improve rankings, and encourage users to click through to your web page to learn more about your product or service.

Meta descriptions do not actually play a role in the search engine ranking algorithm. Despite what many people think, Google announced way back in 2009 that they do not include meta descriptions as a ranking factor.

With that being said, meta descriptions still play an important role in transferring users from Google onto your website. Just because meta descriptions do not directly impact where your website appears in the search engine results pages does not mean that they don’t have a significant impact on how many users click through to your website.

We’ve worked with multiple small to medium businesses in the past who have seen a dramatic improvement in their click-through rate just by tweaking the meta descriptions to encourage users to click through.

You don’t have to be on page 1 of Google for every relevant search term to your niche in order to generate meaningful organic traffic for your website. If you’re a small to medium business you will notice that many of the big players in your niche will focus on local SEO keywords that are driving local traffic to their website. There are a number of tweaks that you can do on your page and off-site in order to improve your local visibility.

We offer dedicated local SEO Perth services for companies that are looking to dominate their local area. These services are geared towards consumers conducting highly-specific area oriented searches.

If you’ve worked with an SEO consultant in Western Australia in the past or you have some experience working with search engine optimisation then you know that backlinks play an important role in the way that your website appears in Google. But did you know that you can use internal links (links between different pages on your website) to create a hierarchy for your content that search engines can use to show your most important content.

Our SEO services include creating an internal link structure for your website that will ensure search engine robots know and website visitors know what the most important content on your website is. Internal linking is an underutilised but highly effective way to increase your search visibility.

User experience (UX) and SEO are a match made in heaven. In conjunction with good search engine optimisation comes a strong UX strategy that revolves around making the most of your website traffic. This includes making it easy for customers to find relevant resources, convert from different types of devices and overcoming common bottlenecks of the on-site user experience.

Our Perth SEO consultants utilise UX testing tools such as Hot Jar to better understand how users are interacting with your website and make an informed decision for your SEO strategy.

Off Site SEO Strategy

Off-site SEO, otherwise known as off-page SEO refers to actions that happen off your website that can impact how you rank in the search engine results. For those not in the industry, the best way to think of off-site SEO is building social proof through and trust that can improve the way that search engines and users perceive your brand or business. Just like on-page SEO, there are a number of different factors (not just backlinks) that contribute to the strength of your off-page SEO strategy.

Off-Site SEO Perth

Backlinks are essential for your online visibility. The most recent data suggests that backlinks account for more than 50% of where your website appears on Google.

Creating backlinks for your website is not a one-time thing. It’s important to maintain this process over a period of months in order to build a natural link profile for your website.

Link building accounts for a large portion of how Google assesses the strength, trust, and relevancy of your website. We need to make sure that your backlink profile contains diverse, high-quality links that demonstrate the trustworthiness, affirm domain authority and improve the relevancy of your website.

Claiming and optimising your free Google Business listing plays an important role in your local search performance. Google Business takes over from where popular crowdsource review websites like TripAdvisor and Yelp left off. Optimising your Google Business listing is a key aspect in controlling your local visibility and your local SEO.

Google my business is the most powerful off-site business citation that you can receive and helps to build trust with prospective customers, business owners and internet users. It’s also important that your Google Business listing shows consistent information with regards to name, phone number and address.

Brand mentions are not a confirmed SEO ranking factor, however, there is evidence to suggest that brand mentions may well be included as an SEO ranking factor as Google’s algorithm continues to become more sophisticated. In the meantime, we use unclaimed brand mentions as an opportunity to reach out to website owners and claim these links on your behalf to ensure you’re getting the maximum SEO benefit.

Social signals are not a direct SEO ranking factor; however, we firmly believe in the power of syndicating content to social media sites to ensure faster indexing, higher changes of having content shared, and winning organic backlinks from high-authority sources. Social signals are an overlooked and simple way to ensure your content is working as hard as possible to get you results.

Did you know that 88% of customers will read reviews online to assess the quality and value of a business before visiting the shop, website, or making a purchase. What others say about your business plays and important role in making the most of your SEO traffic. Afterall, what good is additional organic traffic if it doesn’t drive more enquiries, sales, leads, and conversions?

Our experienced SEO experts will work with you to implement strategies to naturally acquire reviews and build social proof to bolster our SEO efforts.

The buck begins and ends with transparent reporting when it comes to our SEO Perth services Our team provides a comprehensive, 360-degree report that will provide informative and valuable insights into your website performance. SEO reports enable our team to stay on track, review what is working, and inform the next steps that we take in your SEO campaign.

Each client is unique, which means that the key performance indicators (KPIs) for SEO success will look slightly different. Our team will take the time to understand where you want to see improvements, the numbers that matter most to you, and put together a customised monthly report that makes it easy for you to track.

Get in Touch

What are you waiting for? Our team is ready to work with you to create a custom SEO strategy that will inundate your business with high-converting leads.

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